Wednesday, 23 December 2015

Are you pushing the Cross-Selling envelope too far?

Huge Cross-Selling Scandal Sends Warning to Entire Banking Industry
From The Financial Brand

“Wells Fargo faces intense scrutiny for its aggressive cross-selling culture. Federal investigators, regulators and state attorneys are all looking into whether the megabank broke the law when pushing additional products and services on customers. Could your cross-selling strategy make you the target of a Federal probe?”

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