Wednesday, 3 June 2015

Why Is Almost No One Using Apple Pay?

From Forbes –

“Do you use Apple Pay? Or Google Wallet? Or any other mobile payment service on your smartphone? No, I didn’t think so. No one seems to be using their smartphones to pay for stuff. Well, almost no one.

We don’t want to carry around credit cards, or even our wallets, right? But we still have to. With all of the hubris and excitement over mobile payments I rarely see anyone buying things at stores and restaurants with their mobile devices. My family, friends and work colleagues all own iPhones or Android smartphones. We’re not afraid to download Apple Pay or Google Wallet or another mobile payment service and get it configured. And yet, we are still overwhelmingly using credit cards like we’ve always been doing.

Why? Small merchants aren’t getting on board.”

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