Thursday, 2 May 2013

The world's largest mobile pay network is ... in Kenya?

When it comes to mobile banking, Kenyans are the early adopters. About 90 percent of the people in the developing nation access the Internet using mobile phones. Combine that with the popularity of mobile banking service M-Pesa, and Kenya is leading the way.

Mobile money, the ability to bank using mobile phones - is a game-changer in global development. This video chronicles M-Pesa, a mobile money product made by Safaricom, and its unparalleled success with mobile banking in Kenya, and delves into the question of why its success has not been easily replicated elsewhere.

 
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