Thursday 21 February 2013

Banks boost mobile banking efforts

“More financial institutions are promoting their mobile banking offerings as a way to attract customers and also reduce expenses related to customer service calls and branch visits.

While mobile banking has been around for five or six years now, The Wall Street Journal said banks are boosting their efforts to add new features, such as bill-paying capabilities, as customers become more comfortable using their mobile phones to conduct basic financial transactions.”

 
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