Monday 4 February 2013
Bye-Bye Big Data (Please!)
“2012 was a long year. Being a fact-based research analyst I don’t say that lightly of course. The simple fact is that 2012 was 0.27% longer than 2011 (it was a leap year). But, that’s not what made 2012 seem long. To be perfectly honest, I got a little weary of Big Data. And, mea culpa, of course I’ve chimed in on this topic with my esteemed colleague Nat Rowe in the Aberdeen research report Go Big or Go Home? Maximizing the Value of Analytics and Big Data. But, sometimes it seemed like Big Data was featured in every press release and every strategy briefing that I receive from vendors.” <<READ MORE>>