Wednesday 7 March 2012

Barclaycard to crowdsource customer input for new US credit card

Barclaycard US has announced a crowdsourced 'social credit card' - its features will be shaped by an online community of users.

Currently available in alpha to Americans who request an invitation, the “BarclayCard Ring MasterCard” will be officially launched this April.

Barclaycard says the card will be developed through the "power of community crowdsourcing" as social media gives users the chance to share knowledge and provide feedback that will shape future features.

In addition to a dedicated Web site, the Barclacard has established a presence on Twitter, Facebook and Google+ to help build up the community.

 
Website Statistics mortgage payment calculator