“The mobile ad exchange TapSense on Monday announced the very first ad platform for the Apple Watch, which will include a software development kit to help app developers, marketers, brands and agencies deliver their ads and content on Apple’s first wearable device for the wrist.
According to Apple Insider, TapSense’s ad platform will use your iPhone’s GPS to deliver contextual local offers, like coupons from a local store, right on your wrist.”
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Editor's comment: This could be a real turn-off for potential watch fans, especially if they see this advertising as spam.