To keep up with the sudden increase of mobile smartphones and tablets, Merrill Lynch is rolling out new mobile banking applications that will allow its customers to manage their investment accounts on the go.
The wealth management, brokerage, and investment banking arm of Bank of America has announced late that it would be introducing the new applications to customers of its of Merrill Lynch Wealth Management and Merrill Edge division that have access to either a BlackBerry, iPhone or iPad device.
“We continue to listen to clients and develop services that make managing their financial lives easier,” said the firm’s head of online platforms Paul Fox. “Now they have access to their account information and have the ability to perform transactions anytime, and from anywhere.”
Customers that have mobile phones will now have the ability to take advantage of features that include viewing their portfolio and account activity; transferring funds between linked Merrill Lynch brokerage accounts and Bank of America accounts; tracking breaking market news and customizing the alerts they receive from the bank. In addition to those services, those with the iPad app will be able to access research reports and create personalized dashboards through Merrill Lynch’s online app.
