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Thursday 31 March 2011

Bank branch of the future

In recent weeks we have featured quite a few “concept” branches that banks are unveiling around the world. Now the National Bank of Greece jumped on the bandwagon with its concept i-branch.

The National Bank of Greece (NBG) is opening this technology-heavy concept branch in Athens designed to showcase its electronic services.

According to NBG the i-bank gives "e-banking true physical form" claims, with staff providing information and assistance relating to online and mobile services.

The branch which is chockfull of screens has a lounge area with a virtual sky and vertical garden. The interactive zone is equipped with augmented reality applications and electronic games.

The branch also provides customers with educational workshops, presentations, video conferencing and free WiFi. There are plenty of other incentives too such as a free i-bank club card that gives members access to sweepstakes, discounts and invitations to various events NBG is planning at the branch.