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Tuesday, 20 July 2010

PayPal boosts online shopping protection in Asia-Pacific region

PayPal has launched newly enhanced buyer protection policy, in a move to strengthen the growing consumer confidence in e-commerce and online shopping sweeping across Asia-Pacific. The new policy targets to protect the over 785 million internet users who buy goods from over 8 million merchants worldwide, accepting PayPal as a payment method on their site.

Moreover, PayPal's Buyer Protection policy can also support online sales growth of SMEs PayPal merchants in the region. Thus, 84 million active PayPal users from over 190 markets worldwide will be more comfortable purchasing on small, unfamiliar sites.

Any eligible PayPal merchant can thus add the Buyer Protection logo to their website to give consumers more confidence in shopping on their site.

PayPal aims to help making online shopping safer and more secure as its Buyer Protection policy enables buyers who have purchased eligible items via PayPal to get a full refund if they do not receive the items from the seller. That’s fine as when shopping with a new or unfamiliar online retailer, especially on overseas websites, consumers are usually worried about the risks involved, like fraud, security and the goods not being delivered.

PayPal’s Buyer Protection policy is now applicable to all its registered users in Asia Pacific, including Australia, China, Hong Kong, Indonesia, Japan, Malaysia, Philippines, Singapore, and Thailand.